Exporting the American Model

Exporting the American Model
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By:"Marie-Laure Djelic"
"Business & Economics"
Published on 1998 by Oxford University Press on Demand

Marie-Laure Djelic explores the convergent and divergent trends in the evolution of business systems and organisation in Western Europe in the postwar period, looking in particular at the influence of the American corporate model.

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Marie-Laure Djelic explores the convergent and divergent trends in the evolution of business systems and organisation in Western Europe in the postwar period, looking in particular at the influence of the American corporate model. She focuses on France, West Germany, and Italy after 1945 and the influences of the Marshall Plan. Her core argument is that the model had varying degrees of success in each of those three countries whilst, in some areas, it encountered significant resistance and adaptation.

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